CI - Introduction
These are KOSCO's CI and color regulations.
Overall design
Each letter of KOSCO represents five key concepts: World, Future, Youth, Humanity, and Technology, reflecting the company's origins in Korea. It embodies the commitment of KOSCO members to building close relationships with customers worldwide and striving for the highest level of customer satisfaction.
Centered logo
It means goal orientation and focus.
Color
KOSCO ORANGE represents the passionate spirit of challenge and warmth of KOSCO members.KOSCO GREY symbolizes technological expertise, KOSCO BLACK conveys trust, and KOSCO WHITE signifies approachability.
Color expression
The color expression of the symbol mark is a very important element that forms KOSCO's visual image. The color expression of the KOSCO logo requires precise management to unify the visual image.
Color regulations
If the color and shape of the symbol mark are arbitrarily applied, the original image of the symbol mark will be damaged, so standard colors and shapes must be used. The symbol mark gives priority to the expression of KOSCO ORANGE on a white background, and monochromatic expressions of achromatic colors (GREY, BLACK, WHITE) can also be used.
